Shareholders

News Release 11/17/20:

RYU Apparel Inc. Partners with Media Proprietor François de Gaspé Beaubien and Zoom Media for Holiday Campaign 

New campaign connects RYU with 3 million active lifestyle consumers in the Generation Active community.

Vancouver, BC – November 17, 2020 /CNW/ RYU Apparel Inc. (TSXV: RYU, OTCQB: RYPPF, FWB: RYAA) (“RYU” or the “Company”), creator of award-winning urban athletic apparel, announced a partnership to launch a North American wide campaign for Generation Active with Zoom Media and François de Gaspé Beaubien.

Utilizing Zoom Media’s powerful platforms which include GymTV in 5,150 health clubs, mobile, email, and social media, RYU will be connecting with 3 million members of Generation Active, a community of people living active lifestyles and that seek out advice, motivation, and positivity. 

This nationwide campaign coincides with the launch of RYU’s best-selling Ethos Collection and the upcoming holiday shopping season. The campaign will focus on introducing RYU’s performance apparel to Generation Active while helping power athletes and active lifestyles through original and inspirational content around fitness, wellness, and fashion.

“We at Zoom Media are thrilled to be partnering up with the team at RYU. RYU is all about respecting ourselves, our environment, and others. They enable human performance and seek to engage the fitness enthusiast,” says François de Gaspé Beaubien. “RYU’s objective is to create the most comfortable and technically advanced training gear in the world. Their apparel is best in class for facilitating the athlete within each of us and we are honored to bring RYU’s excellence to our Generation Active audience.”

This new partnership comes alongside the strategic advisership of media authority François de Gaspé Beaubien. François will act as an adviser to RYU and CEO Cesare Fazari on the company’s media and marketing activities, including its newly formed partnership with Canada Skateboard and beyond. In 2003, François acquired Zoom Media, an indoor advertising company. Since becoming CEO, the company has experienced tremendous growth, digitally entertaining and educating over 35 million fitness members across Canada, the United States, and the United Kingdom. 

“Our entire team is not only thrilled to be launching this timely and multi-faceted campaign with Zoom Media but to work with François on all our activations,” shared RYU’s CEO Cesare Fazari. “His acumen, industry connections, and commitment to our brand will be an incredible benefit to our customers, our company as well as our shareholders.”

About RYU Apparel

RYU Apparel (TSXV: RYU, OTCQB: RYPPF, FWB: RYAA), or Respect Your Universe, is an award winning urban athletic apparel and accessories brand engineered for the fitness, performance, and lifestyle of the athletic man and woman. Designed without compromise for fit, comfort, and durability, RYU exists to facilitate optimal human performance. For more information, please visit the RYU website at: http://ryu.com

About Zoom Media

Zoom Media Corp. (“Zoom Media”) owns and operates GymTV, the largest gym-based video entertainment network subscribed to by 5,150 health clubs across the United States, Canada, and the United Kingdom. Measured by the Kantar Group, Zoom Media’s GymTV network runs on 25,750 screens and reaches more than 35 million active lifestyle consumers called Generation Active. Zoom Media offers brands the opportunity to connect with Generation Active at the gym, at home, and on-the-go via GymTV, billboards, sampling, mobile, email, web, and social media. More information is available at Zoommedia.com and GenerationActive.com

Forward Looking Statements Disclaimer 

Neither the TSX Venture Exchange Inc. nor its Regulation Service Provider (as that term is defined in the policies of the TSX Venture Exchange Inc.) accepts responsibility for the adequacy or accuracy of this press release.

This news release contains forward-looking information that involves various risks and uncertainties regarding future events. Such forward-looking information can include without limitation statements based on current expectations involving a number of risks and uncertainties and are not guarantees of future performance of RYU, such as statements that: definitive agreements may be entered into; RYU will satisfy the conditions necessary to enter into definitive agreements; the aims of the consulting arrangement will materialize, including the intention to transition RYU to profitability within a two year period; and RYU will obtain shareholder approval for any increase in its compensation plans if and as required. There are numerous risks and uncertainties that could cause actual results and RYU’s plans and objectives to differ materially from those expressed in the forward-looking information, including: (i) adverse market conditions resulting in the inability of RYU to raise necessary financing required to enter and make payments under the proposed definitive agreements; (ii) the inability of RYU to obtain any necessary approvals in respect of the proposed agreements, including approvals necessary for the issuance of the RSU’s; and (iii) inability to restructure and transform its business as required. Actual results and future events could differ materially from those anticipated in such information. These and all subsequent written and oral forward-looking statements are based on estimates and opinions of management on the dates they are made and are expressly qualified in their entirety by this notice. Except as required by law, RYU does not intend to update these forward-looking statements. 

 

RYU APPAREL INC.

Cesare Fazari

Chairman & Chief Executive Officer

+1 (604) 235-2880

 

Investor Relations

Anna Brazier

+1 (844) 535-2880

investors@ryu.com

www.ryu.com

 

 

News Release 11/12/20:

RYU Announces Landmark Multi-Year Partnership with Canada Skateboard

RYU Becomes Official High-Performance Apparel and Innovation Partner of Canada Skateboard through 2023 

Vancouver, BC –November 12th, 2020 – /CNW/ - RYU Apparel Inc. (TSXV: RYU, OTCQB: RYPPF, FWB: RYAA) (“RYU” or the “Company”), a creator of award-winning urban athletic apparel, is pleased to announce entry into a 3-year partnership as the Official High Performance Apparel Provider for Canada Skateboard. 

RYU is eager to provide high performance, scientifically engineered urban athletic gear for Canada Skateboard’s athletes, including those representing Canada at the Olympic Games.

Partnership Highlights and Benefits:  

  • Developing and outfitting Canada Skateboard at the 2020 Tokyo Olympics, to be held in 2021.
  • Providing technical urban athletic apparel and gear for high-performance skateboard training camps.
  • Achieving increased brand exposure through social media collaborations with the Canadian Skateboard Team.
  • Heightening viewership and brand recognition through participation in National team announcements.
  • Expanding exposure through rights to promote sales and product information to Canada Skateboard and its membership.

Beyond 

RYU’s partnership with Canada Skateboard aligns RYU with Canada Skateboard’s mission to make the sport accessible, safe and welcoming for all. An important component of this mission includes SheCanSk8, a coast to coast initiative which promotes skateboarding for girls and women, showcasing national talent and providing a network for sharing experiences, exchanging ideas and building the skateboarding culture Canadian girls and women want.

“We are honored to launch this partnership with Canada Skateboard. There is no team in the world more exciting and important for a athletics brand to be part of. Our brand commends and supports the hard, dedication and discipline that these athletes have put into competing at the international level and I believe the athletes will be extremely satisfied with the performance attributes of RYU Apparel” commented Cesare Fazari, Chairman and Chief Executive Officer of RYU Apparel.

"On behalf of Canada Skateboard's board of directors, staff and volunteers I'm pleased to announce our multi-year partnership with RYU Apparel Inc. As the national governing body shepherding Canadian skateboarders toward their first Olympics, it has been paramount to partner with a domestic brand sharing in our vision and beliefs. RYU's commitment to quality garments and sustainability makes them an ideal partner. We look forward to developing Canadian made, high-quality apparel to showcase on the world stage” said Ben Stoddard the President of Canada Skateboard.

About RYU Apparel

RYU Apparel (TSXV: RYU, OTCQB: RYPPF), or Respect Your Universe, is an award winning urban athletic apparel and accessories brand engineered for the fitness, performance and lifestyle of the athletic man and woman. Designed without compromise for fit, comfort, and durability, RYU exists to facilitate optimal human performance. For more information, please visit the RYU website at: http://ryu.com  

ABOUT US Skateboard Canada

Formed in 2016, Canada Skateboard is recognized by the Canadian Olympic Committee, Sport

Canada and World Skate as the official National Sport Federation (NSF) for skateboarding in Canada. Canada Skateboard board of directors is composed of skate industry veterans with a shared vision to support, promote and grow skateboarding in Canada. The board includes professional skaters, industry heads, event producers, international judges, coaches, skatepark designers and media managers from the past and present in Canadian skateboarding. Each brings their unique expertise, personality, and a steadfast commitment to skateboarding

Forward Looking Statements Disclaimer

Neither the TSX Venture Exchange Inc. nor its Regulation Service Provider (as that term is defined in the policies of the TSX Venture Exchange Inc.) accepts responsibility for the adequacy or accuracy of this press release.

This news release contains forward-looking information that involves various risks and uncertainties regarding future events. Such forward-looking information can include without limitation statements based on current expectations involving a number of risks and uncertainties and are not guarantees of future performance of RYU, such as statements regarding the fulfillment of its obligations under the sponsorship and promotional license agreement with Canada Skateboard. There are numerous risks and uncertainties that could cause actual results and RYU’s plans and objectives to differ materially from those expressed in the forward-looking information, including adverse market conditions, including those related to the COVID-19 pandemic, resulting in the inability of RYU fulfill its obligations under the sponsorship and promotional license agreement with Canada Skateboard. Actual results and future events could differ materially from those anticipated in such information. These and all subsequent written and oral forward-looking statements are based on estimates and opinions of management on the dates they are made and are expressly qualified in their entirety by this notice. Except as required by law, RYU does not intend to update these forward-looking statements.

RYU APPAREL INC.

Cesare Fazari

Chairman & Chief Executive Officer

+1 (604) 235-2880

Investor Relations

Anna Brazier +1 (844) 535-2880 investors@ryu.com

www.ryu.com

 

News Release 11/9/20:

RYU Apparel Inc. Letter from CEO

Capital infusion from RYU Apparel Inc’s CEO and investors sets in motion innovative product launches, an enhanced ecommerce experience, Modernized In Store Experience and Strategic Partnerships. 

Vancouver, BC – November 9th, 2020 – /CNW/ - RYU Apparel Inc. (TSXV: RYU, OTCQB: RYPPF) (“RYU” or the “Company”), a creator of award-winning urban athletic apparel, is pleased to share this corporate update letter from CEO Cesare Fazari.

Dear Fellow Shareholders,

I am thrilled to deliver my first shareholder letter as CEO of RYU following our recently completed milestone financing, which highlights a key turning point in the renewal of the RYU brand and sets important strategic corporate objectives in motion.

It goes without saying that this past year has tested both individuals and businesses and in the face of these global challenges I’m delighted to share some of our successes from the renewal of RYU. The past 6 months have been energizing for our team, who was been working on a number of initiatives including:

  1. Successfully raising $8 million. This raise fortifies our balance sheet and provides the company the required capital to execute key business objectives and regain profitability in 2021 and beyond.

  2. Re-launching our ecommerce store on the Shopify platform. The multifold benefits of this new platform launch include improved navigation, enhanced discoverability through SEO and pre-order capabilities.

  3. Coinciding with our ecommerce store is the kick off RYU’s loyalty program points which will allow our loyal customers to earn points through purchases as well as social media engagements.

  4. Ecommerce sales now represent 80% of all RYU sales and continue to see exponential growth. Bolstered by the growing online platform, the arrival of RYU’s new products have revived the brand and its RYU’s Q1 and Q2 ecommerce revenue increased 80% over the same period last year, with Q3 and Q4 revenue projected to increase more than double that of 2019’s ecommerce numbers.

  5. Appointing Alex McAulay as RYU’s Alex, a Certified Public Accountant with 13 years as an apparel industry executive, brings a wealth of experience in mergers and acquisitions, distribution and ecommerce.

  6. Joel Primus, co-founder of Naked Brands Inc. will enter a consulting relationship with RYU. Joel was the creative visionary behind numerous products at Naked Underwear, establishing retail distribution at Holt Renfrew, Nordstrom, Hudson’s Bay, and Bloomingdales, as well as brokering celebrity partnerships and coordinating the listing of Naked Brands Inc. on Nasdaq. As co-founder of Kosan Travel Co., a travel clothing company, Joel launched one of the most successful Kickstarter apparel products of all time, reaching nearly $1 million in sales in 30 days. Joel was an inaugural BC Business top 30 under 30 Entrepreneurs in 2014 and has appeared on CBC’s hit show Dragon’s Den. 

  7. Streamlining RYU’s design and production as well as its trusted and valued relationships with manufacturing partners throughout China and globally.

  8. Further, RYU has also re-established production in Canad Through the development and launching of “Made in Canada” product lines RYU intends to increase our local production in the years to come.  

  9. Completing RYU’s launch of its best-selling Ethos Collection for fall, including hoodies, crew necks, bomber jackets, backpacks and other apparel for both men and women available in multiple colors.

  10. Restoring our inventory positions, now estimated at $5 million in retail value.

  11. Finalizing our deposits to ensure uninterrupted supply of our coming innovative spring collection.

  12. Decommissioning two legacy ecommerce vendors of RYU and taking full control of Amazon Web Services. This will save monthly billings and simplify operations.

  13. Completed the consolidation of our warehouses to streamline fulfillment, decrease shipping time and save costs on monthly billing.

  14. Planned reopening of our flagship store which will pilot the “RYU Studio” concept. A smart store initiative store which is targeting the implementation of the latest interactive and immersive technologies to enhance the customer experience.

For those of you that are new to our story, we will continue to share consistent updates on our operational progress with our investors. Our common shares currently trade on TSXV under the symbol RYU and the OTCQB under the symbol RYPPF.  Further information, including contact information for our transfer agent, auditor, and legal counsel, can be found on the Investor Relations section of our website.

In summary, our significant successes are the result of our incredible team’s diligent perseverance and work ethic. These efforts are enabling RYU to increase its footprint in Canada, the U.S. and beyond. I would like to thank RYU’s shareholders for your support throughout this process and for your belief in our vision. With your ongoing support, we are now positioned to make RYU a dominant industry force.

Sincerely,

Cesare Fazari
CEO
RYU

About RYU Apparel

RYU Apparel (TSXV: RYU, OTCQB: RYPPF, FWB: RYAA), or Respect Your Universe, is an award winning urban athletic apparel and accessories brand engineered for the fitness, performance and lifestyle of the athletic man and woman. Designed without compromise for fit, comfort, and durability, RYU exists to facilitate optimal human performance. For more information, please visit the RYU website at: http://ryu.com

Forward Looking Statements Disclaimer

Neither the TSX Venture Exchange Inc. nor its Regulation Service Provider (as that term is defined in the policies of the TSX Venture Exchange Inc.) accepts responsibility for the adequacy or accuracy of this press release.

This news release contains forward-looking information that involves various risks and uncertainties regarding future events. Such forward-looking information can include without limitation statements based on current expectations involving a number of risks and uncertainties and are not guarantees of future performance of RYU, such as statements the renewal of the RYU brand, implementation of strategic objectives and regaining profitability of RYU in 2021; revenue projections for Q3 and Q4 more than doubling from 2019; increasing the RYU footprint in Canada and U.S. and RYU becoming a dominant industry force; entering into a consulting relationship with Joel Primus, co-founder of Naked Brands Inc.; changes in operations resulting cost saving and other advantages; planned reopening of our flagship store which will pilot the “RYU Studio” concept. There are numerous risks and uncertainties that could cause actual results and RYU’s plans and objectives to differ materially from those expressed in the forward-looking information, including: (i) adverse market conditions, including conditions arising as a result of the COVID-19 pandemic or otherwise; (ii) an inability to renew the RYU brand, implement strategic objectives and regain profitability; (iii) failing to meet target revenue projections as anticipated; (iv) failing to enter into the anticipated consulting arrangement and (v) the inability to complete the planned re-opening of the its store or the piloting of the “RYU Studio” concept. Actual results and future events could differ materially from those anticipated in such information. These and all subsequent written and oral forward-looking statements are based on estimates and opinions of management on the dates they are made and are expressly qualified in their entirety by this notice. Except as required by law, RYU does not intend to update these forward-looking statements. 

 

RYU APPAREL INC.

Cesare Fazari

Chairman & Chief Executive Officer
+1 (604) 235-2880

 

Investor Relations

Anna Brazier

+1 (844) 535-2880

investors@ryu.com

www.ryu.com

News Release 10/29/20:

News Release 09/11/20:

RYU Press Release

News Release 08/07/20:

 

 

News Release 07/20/20:

To the Shareholders of RYU,

 

I am deeply honored to have accepted the important responsibility of leading RYU at this time which is both challenging and yet full of so much opportunity.

 

All businesses, and especially those in transition, experience challenges. I’d like to begin by expressing my sincere gratitude for the loyalty, patience and ongoing support of our shareholders. I know many of you personally, and your belief has kept this amazing Canadian apparel brand alive, relevant, and I strongly believe, poised to take its rightful place as a market and industry leader.

 

We all have strong reasons to believe. At the core of this belief is the style and quality of our brand and products. RYU’s emergence as a recognized brand has been built on its reputation for design quality and the use of progressive construction and fabric technologies. This has all resulted in numerous national and global awards, innovation patents, and a strong accumulation of intellectual property gained over five years of evolution and maturation.

 

Our incredibly loyal customer base is the driving force behind our positive outlook for the future. We should also feel proud that RYU has built strong relationships with other important corporations and charities in both Canada and the United States.

 

I have identified the following urgent and immediate focus areas to address in the coming weeks:

 

1. Stabilize Our Balance Sheet and Finances

We have prioritized and reached out to vendors within our supply chain, landlords, lawyers, accountants, government agencies and others. We have received solid support towards positive resolutions leveraging payment discounts, payment deferrals and creating new business in the future for inventory purchases and other needed services. We will re-open flagship retail locations in Toronto and Vancouver while reducing brick and mortar expenditures in other locations. Further - I am committed to not taking any personal compensation until the company is stabilized.

 

2. Leverage and Grow Digital Sales

Online sales are critical to our future and our growth as an internationally recognized brand. RYU’s e-commerce conversion rates are significantly higher than industry averages and represent our biggest growth opportunity. We have taken immediate action to further expand our digital sales capabilities.

 

3. Ensure Inventory Supply Matches Demand

Customer demand for RYU’s products has outweighed supply due to an inadequate investment in inventory. We have identified our best-selling products while concurrently arranging for new inventory purchases to satisfy customer demand.


I am confident we have all of the important ingredients needed to help Respect Your Universe strive to stand amongst the very best Canadian iconic apparel brands. This includes globally recognized and award winning products, a deep talent pool of leadership within our employee group as well as our Board, institutional banking and impactful strategic and media relationships.

There is much to do, but rest assured I will continue to communicate openly and transparently with you all. I truly appreciate your ongoing trust and support. Together we will forge ahead and pioneer the brightest chapter of the RYU journey.

 

Join me.

Sincerely,

Cesare Fazari

 

For regular updates on RYU Apparel visit: http://ryu.com

 

About RYU

 

Respect Your Universe is an award winning urban athletic apparel and accessories brand engineered for fitness, performance and lifestyle. Designed without compromise for fit, comfort, and durability, RYU exists to facilitate human performance. For more information, visit: http://ryu.com

 

On Behalf of the Board

 

RYU APPAREL INC.

Cesare Fazari”

Cesare Fazari, Chief Executive Officer
1-844-535-2880

 

Investor Relations

Contact: Anna Brazier
Investor Relations
1-844-535-2880

investors@ryu.com

www.ryu.com

 

Neither the TSX Venture Exchange Inc. nor its Regulation Service Provider (as that term is defined in the policies of the TSX Venture Exchange Inc.) accepts responsibility for the adequacy or accuracy of this press release.

 

This news release contains forward-looking information that involves various risks and uncertainties regarding future events. Such forward-looking information can include without limitation statements based on current expectations involving a number of risks and uncertainties and are not guarantees of future performance of the Company. There are numerous risks and uncertainties that could cause actual results and the Company’s plans and objectives to differ materially from those expressed in the forward-looking information, including the ability of the company to finance operations, material adverse effects resulting from the COVID-19 pandemic; the ability of the management team to execute on its business plan, and risks in the apparel industry in general. Actual results and future events could differ materially from those anticipated in such information. These and all subsequent written and oral forward-looking information are based on estimates and opinions of management on the dates they are made and are expressly qualified in their entirety by this notice. Except as required by law, the Company does not intend to update these forward-looking statements.